Plastic-free week
Galway
In February 2018, the City of Galway launched Plastic Free Week to raise public awareness about the marine pollution caused by single-use plastics. The initiative, spearheaded by the city’s mayor, Pearce Flannery, was supported by a host of personalities – including local rugby players, actors and a Michelin-starred chef – who pledged to reduce their plastic consumption and encouraged citizens to get involved.
Everyone participating received a “zero-waste” kit comprising reusable alternatives, such as a reusable drinking bottle, to help them complete the challenge. Local schools helped spread the message and implemented best practices thanks to an educational guide drawn up by the City Hall. The challenge was widely publicised over social media.
Galway’s efforts and exemplary behaviour sent the powerful message that it is possible to put an end to the use of single-use plastic, in particular plastic bottles, and that all levels of society are concerned. The next phase is likely to be a change in the city’s public procurement.